Choose a different sports organization from the one you chose for your final project, and describe three appropriate market segments that this organization should be marketing to and why. Search for articles related to market segmentation to support your discussion. After choosing those markets, create a ticket plan that would make sense for each of those segments. (See the section on the Four Bases of Segmentation in Chapter 5.) Possibly consider elements that may impact ticketing such as dynamic ticket pricing, health safety and protocols?
ahhaha
The Future of Digital Leadership 1. What specific skills and roles will be essential for leaders and their teams in the next decade, and what are the best strategies for upskilling and reskilling existing talents? 2. How can leaders ensure their organizations adoption of AI is balanced with the