Choose a different sports organization from the one you chose for your final project, and describe three appropriate market segments that this organization should be marketing to and why. Search for articles related to market segmentation to support your discussion. After choosing those markets, create a ticket plan that would make sense for each of those segments. (See the section on the Four Bases of Segmentation in Chapter 5.) Possibly consider elements that may impact ticketing such as dynamic ticket pricing, health safety and protocols?
5-1 Discussion: Employee Evaluation
Possible Points: 35 Assume you are tasked with providing written and verbal quarterly performance reviews for each of your employees. You have one particular review to do for an employee, Bob, whom you have a great working relationship with. One of Bob’s primary responsibilities is to ensure that each