Choose a different sports organization from the one you chose for your final project, and describe three appropriate market segments that this organization should be marketing to and why. Search for articles related to market segmentation to support your discussion. After choosing those markets, create a ticket plan that would make sense for each of those segments. (See the section on the Four Bases of Segmentation in Chapter 5.) Possibly consider elements that may impact ticketing such as dynamic ticket pricing, health safety and protocols?
methodology
i included a copy of the topic research we have been working on 1 Work Absenteeism: Can Wellness Implementation Decrease It? Tanesha Blythe Liberty University INDS491: Interdisciplinary Studies Capstone (C03) Professor Stephen Milacci March 2, 2026 Discipline: Health & Business Administration 2 Work Absenteeism: Can Wellness Implementation Decrease It? Topic: