Description
Learning Goal: I’m working on a E-commerce multi-part question and need support to help me learn.
Students are advised to make their work clear and well presented; marks may be reduced for poor presentation. This includes filling your information on the cover page.
Students must mention question number clearly in their answer.
Late submission will NOT be accepted.
Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO marks. No exceptions.
All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted and will be considered plagiarism).
Submissions without this cover page will NOT be accepted.
Copying, plagiarism or theft is prohibited
And it will be from his own book
The project talks about this site + Don’t forget to add references ِ
ECOM101 – E-commerce
E-commerce Project
Second Semester/ 2024-2025
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Guidelines for the assignment (part A & B):
The answer sheet must include the following:
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Cover page
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Questions
•
Answers
Make sure to include the cover page with all information required.
TWO marks will be deducted if there is no cover page
This is a group project (4-5 students), which is part of your course score. It requires
effort, research, and critical thinking.
You are required to choose one current business from the list.
Each website can be chosen by one group only.
Use font Times New Roman, 12 font size
Use 1.5 line spacing with adjust to all paragraphs (alignment).
Use the footer function to insert page number.
Ensure that you follow the APA style in your project and references.
The minimum number of required references is 5 references using APA style.
Your whole project report length should be between 1250 to 1600 words.
You must check the spelling and grammar mistakes before submitting the assignment.
Up to 20% of the total grade will be deducted for providing a poor structure of
assignment. Structure includes these elements paper style, free of spelling and grammar
mistakes, referencing and word count.
Your file should be saved as Word Doc. Follow this pattern to name the file:
Your name_CRN_ECOM101_ Project A or B.docx
Guidelines for the Presentation (part C):
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There must be 10 slides in the presentation.
•
The slides should have a clear background design, readable font size and style with
appropriate color.
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•
The power-point presentation must answer all the above parts.
•
Make sure to include the cover page in the first slide.
•
Work with the same group members
•
Ensure that you follow the APA style in your references.
•
The minimum number of required references is 5 references using APA style.
•
Up to 20% of the total grade will be deducted for providing a poor structure of presentation.
Structure includes these elements presentation style, free of spelling and grammar mistakes
and referencing.
•
Your file should be saved as a PowerPoint file and follow this pattern to name the file:
Business Name_CRN_ECOM101_ Project_presentation_docx
(Part A)
Requirements:
In this project, you are required to evaluate one of the websites below based on what you learn
from this course and your perspective. The evaluation will cover the different aspects of Ecommerce such as business idea, website design, marketing, security … etc.
You will need to analyze the business and provide suggestions to improve the current business
situation.
Current e-commerce businesses: (choose one)
1.
The following questions require critical thinking to be answered successfully. The answers to
these questions will drive the ways of improvement of the current e-commerce business.
1. Know the business (7 marks)
5- Where is the money?
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(Explain the company’s business model and the revenue model. Give a general idea of how
the business generates revenues)
6- Who and where is the target audience?
(Explain demographics, lifestyle, consumption patterns, etc.).
7- Characterize the marketplace
(Research the market and give an idea about the size, growth, demographics, structure,
competition).
8- Describe the content of the business website
9- Conduct a SWOT analysis for the business
(Provide 3 points each)
10- Develop an e-commerce presence map.” table”
(For example: website, email … etc. What activities does the company use these platforms
for? (E.g., marketing, customer service, news…etc.).
Restricted – مقيد
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