Select at least one analysis tool, such as PESTEL, SOAR, or SWOT, to determine the internal and external factors influencing your selected organization’s foreign expansion. If you need more information, then review your resources section. If you would like to use a different tool, one that you are more familiar with, then get approval from your instructor prior to creating your initial post.
In your initial post, address the following information:
Internal Factors Within the Organization (Technical Feasibility)
- The company’s ability to develop new products, technologies, processes, or services
- The company’s ability to improve or redesign products, technologies, processes, or services
- The company’s viability or the need to extend or expand company facilities, equipment, or staffing to meet the increased operational needs of the proposed project
External Factors of the Foreign Market
- The demographic and descriptive characteristics, such as population, average household income, and infrastructure