Using the same organization that you selected in Week 1, review its corporate website and at least 2 other sources of information on the organization, including information on market trends. Review your chosen organization in the Case Studies folder, as needed.
What Makes 3D Game Development a Smart Business Investment for Game Studios?
For studios and startups, 3D game development offers both creative flexibility and commercial advantages. High-quality visuals and realistic mechanics help attract modern players who expect console-level experiences across all devices. At the same time, 3D assets can be reused, scaled, and optimized for multiple platforms, making development more efficient in