Our Services

Get 15% Discount on your First Order

[rank_math_breadcrumb]

week 4 db 1

see attached

Required Resources

Text

Green, M. C., & Keegan, W. J. (2020). 

Global marketing (10th ed.)
. Pearson.

· Chapter 10: Brand and Product Decisions in Global Marketing

· Chapter 11: Pricing Decisions

· Chapter 12: Global Marketing Channels and Physical Distribution

· The full-text version of this ebook is available in your online classroom through the Vitalsource Platform. Chapter 10 discusses the basic product concepts that underlie a successful global marketing product strategy. Chapter 11 discusses basic pricing concepts that underlie a successful global marketing pricing strategy. In addition, this chapter examines the different pricing strategies and objectives that influence decisions about pricing products in global markets. Chapter 12 discusses the basic structure options for consumer channels and industrial channels. Chapter 10 will assist you in your Product Branding discussion forum, Chapter 11 will assist you in your Pricing Strategies discussion forum, and Chapter 12 will assist you in your Walmart Case Study assignment this week.

Multimedia

Forbes. (2012, October 16). 

The billionaire behind the space jumpLinks to an external site.
 [Video]. YouTube.

· This video provides information about Red Bull’s 2012 marketing campaign strategy and will assist you in Product Branding discussion forum this week. This video has closed captioning and a transcript.

Accessibility StatementLinks to an external site.

Privacy PolicyLinks to an external site.

University of Arizona Global Campus. (n.d.). 

Walmart case studyLinks to an external site.
 [Interactive].

· This interactive “Walmart Case Study is to give students an opportunity to apply subject matter knowledge from each course in the MBA program to an ongoing strategic development” (UAGC, n.d., para 1). The Intro and Company Profile sections will assist you in your Walmart Case Study this week.

Accessibility StatementLinks to an external site.

Privacy PolicyLinks to an external site.

Webpage

Swant, M. (n.d.). 

The world’s most valuable brandsLinks to an external site.
. Forbes
. 

· This webpage provides a ranking of international brands based on revenue and will assist you in your Product Branding discussion forum this week.
Accessibility Statement does not exist.

Privacy PolicyLinks to an external site.

 

Recommended Resources

Article

UAGC Staff Member. (2022, February 8). 
4 things every marketer must knowLinks to an external site.
. UAGC Forward Thinking Blog. 

· This blog post provides information regarding the four principles of marketing and may assist you with your Walmart Case Study assignment this week.

Accessibility StatementLinks to an external site.

Privacy PolicyLinks to an external site.

Website


Red BullLinks to an external site.
. (n.d.).

· This website provides information about the Austrian company Red Bull and may assist you in your Product Branding discussion forum this week.
Accessibility Statement does not exist.

Privacy PolicyLinks to an external site.

Supplemental Material

University of Arizona Global Campus. (n.d.). 

MBA Walmart case studyLinks to an external site.
 [Handout].

· This resource provides information about an ongoing case study specific to the MBA program.  This case study focuses on the subject matter of the class being incorporated into scenarios involving Walmart. This resource may assist you in your Walmart Case Study assignment this week.

Accessibility StatementLinks to an external site.

Privacy PolicyLinks to an external site.

Share This Post

Email
WhatsApp
Facebook
Twitter
LinkedIn
Pinterest
Reddit

Order a Similar Paper and get 15% Discount on your First Order

Related Questions

MGMT496

SEE ATTACHED Write a 600-word essay describing how the content from your artifacts will assist you once you graduate? How do they add value and effectively measure what you have learned in the program SOME ARTIFACTS ARE ATTACHED

chapter 3

For this exercise, assume you are the owner of a small electronics firm based in the American Midwest. Your research department has developed a cellular phone that translates conversations into any of 24 languages. From conversations with business associates and friends, you have identified two especially attractive overseas markets—Brazil and

Discussion Board 3 ( Healthcare Reimbursement)

In your post, compare the characteristics and claims filing processes of private and public payers. What type of ethical issues could arise with personnel during the claims filing processes? Imagine yourself sitting around a conference table with your instructor and classmates. This discussion topic will be similar. It is a

Reading 3

instructions and readings are attached  For section #2 Comparative Insight (7 points) I also attached week 2 reading (Staffing Models)

MATH120

SEE ATTACHMENT  Conditional Probability: What affect does a condition have on the probability?  Let’s compare and find out. Example:   Let’s look at a standard deck of 52 playing cards. No replacement:  What is the probability of getting 2 kings assuming that the first one is not replaced?  (Note:  There are

MGMT496

SEE ATTCHMENT 250-300 WORDS ANSWERING THE FOLLOWING QUESTION This week explain who the potential audience for your e-portfolio will be.  How will you ensure that your e-portfolio is well received by the audience?  What acronyms do you use in your workplace that can cause confusion?  If you are including a

Government and Politics

Details attached.   The role of government in the economy is often debated by economists and businesspeople. 

HRM 6302 Unit V DBR

2 Employment Law HRM 6302 Unit V DB Reply 1 Posts to others should be a minimum of 150 words and use at least one supporting reference. You can use the text for this course as one of the reference sources. Reply to student post below Part I Under the Federal

Fin 6301 Unit VI PPP

2 Corporate Finance ECO 6301 Unit VI PowerPoint Presentation This assignment measures your mastery of ULOs 5.1, 5.2, and 5.3. The purpose of this PowerPoint Presentation is to analyze fundamental aspects of corporate finance management in multinational corporations. You will research a multinational corporation to focus on for the assignment,

gender

 In this summarize, Gallant writes mostly about gender and sex work. How might her ideas be expanded to consider gender in other areas of life?  

Real Estate Evaluation| Neighborhood Analysis

Identify and evaluate the neighborhood within which you live? Create a neighborhood profile using internet links and personal information that will provide some specific data. Draw some inference from this evaluation. Be sure to understand the term neighborhood and what makes this neighborhood different. Is it close to jobs? How

week 3 dicussion Organizational Behavior

 What are the factors that influence our perception? What is the link between perception and decision making? How do individual differences and organizational constraints influence decision making? 

FIN 6301 Unit V DB R1

2 Corporate Finance ECO 6301 Unit V DB Reply 1 • Your response post to class classmate should be at least 150 words in length. • Your response post should include at least one APA-formatted scholarly, professional, or textbook reference with accompanying in-text citation to support any paraphrased, summarized, or

FIN 6301 Unit V DB R2

2 Corporate Finance ECO 6301 Unit V DB Reply 2 • Your response post to class classmate should be at least 150 words in length. • Your response post should include at least one APA-formatted scholarly, professional, or textbook reference with accompanying in-text citation to support any paraphrased, summarized, or

BUSINESS (NO PLAGARISM A+ WORK, ON TIME)

discussion and assignment ASSIGNMENT Brand Extension Assignment For this assignment, you are asked to choose an  existing brand and create a  brand extension for that brand. This is not connected to your final paper topic, so you can use any brand, including your final paper topic for this deliverable. Your goal is

Cash Budget

See attached Please complete Excel template provided The goal of this assignment is to demonstrate the process of construction and utilization of a cash budget for a company. The assignment is closely related to Course Objectives #02. For this assignment we consider the monthly cash budget for six months (January

Final Project: Present a Business Plan

   Final Project: Present a Business Plan WHO: You are the entrepreneur, and your job is to present a business plan for your entrepreneurial venture (I was thinking of a truck parking stop).