Marketing research is conducted to collect, record, analyze, and interpret data relative to your business market and product category. Global market research is done with the same purpose; however, the scope of the research is for organizations conducting business on a worldwide scale.
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Week 7 Assignment This week, all the hard work you have done in researching your topic and issue will come to fruition in your argumentative paper. Address the requirements below to complete your paper: 1. Follow the directions in the assigned textbook reading on how to write an argumentative essay