Description
Select a well-known publicly owned company then write afive-partessay thatconcentrates on the following:
1- Brieflyintroduce your essay then offer a background onyour selected company (i.e. available and public information about the top management of the company/ board of directors, financial statements, business model, and key competitors).(2 Marks) (Minimum 150 words)
2- Apply the resource-based view of the firm to determine core and distinctive competencies of your selected company. (3 Marks) (Minimum 150 words)
3- Usethe VRIO framework and the value chainto assess the company’s competitiveadvantage,and how it can be sustained.(4 Marks) (Minimum 250 words)
4- Discuss how the business model of your selected company could be imitated and assess the company’s corporate culture, andhow it might affect a proposed strategy.(4 Marks) (Minimum 250 words)
5- Discuss the future of this company if it continues on its current path and conclude with a summary of key ideas of your essay.(2 Marks) (Minimum 150 words)
وزارة التعليم
الجامعة السعودية اإللكترونية
Kingdom of Saudi Arabia
Ministry of Education
Saudi Electronic University
College of Administrative and Financial Sciences
Assignment 2
Strategic Management (MGT 401)
Due Date: 03/08/2024 @ 23:59
Course Name: Strategic Management
Student’s Name:
Course Code: MGT 401
Student’s ID Number:
Semester: Summer
CRN:
Academic Year:2023-2024
For Instructor’s Use only
Instructor’s Name:
Students’ Grade:
Marks Obtained/Out of 15
Level of Marks: High/Middle/Low
General Instructions – PLEASE READ THEM CAREFULLY
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The Assignment must be submitted on Blackboard (WORD format only) via allocated
folder.
Assignments submitted through email will not be accepted.
Students are advised to make their work clear and well presented; marks may be reduced
for poor presentation. This includes filling your information on the cover page.
Students must mention question number clearly in their answer.
Late submission will NOT be accepted.
Avoid plagiarism, the work should be in your own words, copying from students or other
resources without proper referencing will result in ZERO marks. No exceptions.
All answered must be typed using Times New Roman (size 12, double-spaced) font. No
pictures containing text will be accepted and will be considered plagiarism).
Submissions without this cover page will NOT be accepted.
Learning Outcomes:
Describe the different issues related to environmental scanning, strategy formulation, and strategy
implementation in diversified organizations. CLO-2
Communicate issues, results and recommendations coherently, and effectively regarding appropriate
strategies for different situations. CLO-6
Assignment Question(s):
Select a well-known publicly owned company then write a five-part essay that concentrates on
the following:
1- Briefly introduce your essay then offer a background on your selected company (i.e.
available and public information about the top management of the company/ board of directors,
financial statements, business model, and key competitors). (2 Marks) (Minimum 150 words)
2- Apply the resource-based view of the firm to determine core and distinctive competencies of
your selected company. (3 Marks) (Minimum 150 words)
3- Use the VRIO framework and the value chain to assess the company’s competitive
advantage, and how it can be sustained. (4 Marks) (Minimum 250 words)
4- Discuss how the business model of your selected company could be imitated and assess the
company’s corporate culture, and how it might affect a proposed strategy. (4 Marks) (Minimum
250 words)
5- Discuss the future of this company if it continues on its current path and conclude with a
summary of key ideas of your essay. (2 Marks) (Minimum 150 words)
Important Notes: •
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Avoid Plagiarism
Support your answers with course material concepts, principles, and theories from the
textbook and scholarly, peer-reviewed journal articles etc.
Use APA style for writing the references.
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