Marketing Question

Description

Hello the task is to write a discussion and replay to two peers and do Quiz for module 2 from MKT540 course :

Discuss how businesses identify and select target markets?

Discuss the factors should be considered when determining the target market for a product or service?

Discuss and provide examples of successful segmentation, targeting, and positioning strategies used by companies in the real world. What made these strategies effective?

Discuss the concepts, principles, and theories from your textbook. Cite your textbooks and cite any other sources if appropriate.

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