the attached document has the details for the assignment. the books we have read in class are Empty Planet, Braving the Wilderness, and Owning Tomorrow.
Mapping the Customer Experience Journey to Improve Customer Experience
Mapping the Customer Experience Journey to Improve Customer Experience In today’s competitive market, businesses must focus on delivering meaningful and seamless interactions at every stage of engagement. This is why mapping the customer experience journey has become an essential strategy for growth. By understanding how customers interact with a brand