Our Services

Get 15% Discount on your First Order

[rank_math_breadcrumb]

book6pt1

Using the recommendation you provided in Milestone One, you will develop a strategy to implement the IoT innovation and move ahead in the marketplace.

Scenario

You work as a middle manager for one of the top U.S. producers of luxury and mass-market automobiles and trucks. To remain a viable competitor and meet the demands of consumers’ desire for technology, your company’s chief technology officer (CTO) has decided to implement the internet of things (IoT) in your company’s product line. You are now leading a cross-functional team to move forward with the company initiative.

In Milestone One, you and your cross-functional team looked at the risks and benefits of discontinuous and incremental innovation, competitors in the market, and your company’s internal capability for moving forward with the IoT innovation. After doing this analysis, you presented your recommendation to various stakeholders about how to proceed. You chose one of the following:

A. Design a completely new product line, based on the recent technology (discontinuous innovation)

or

B. Add recent technology features into one model and then incrementally into the broader product line (incremental innovation)

The CTO has accepted your recommendation. Now you are ready to develop a strategy for taking the innovation to market. In order to develop a strategy, you will need to look at your competitors’ relative strengths in the current marketplace, to understand how your company compares to your competitors, and to identify the total market and the market’s annual growth rate. Finally, you also need to share your thoughts on how to respond to changes in business conditions. Although no one can predict what is going to happen, it is important to think about how flexible your plan is in order to meet unexpected conditions.

Directions

Using the recommendation you provided in Milestone One, develop a strategic plan to implement the innovation and gain competitive advantage. Use Power BI to analyze the Comparative Growth Data included in the Power BI User Manual linked in the Supporting Materials section. You should also refer to the Sales Forecast, Comparative Growth Data, and Comparative Operating Statistics linked in the Module One Memo Guidelines and Rubric to complete this milestone.

1. Follow the directions in this document to create the required charts using Power BI. Analyze the 
competitors’ relative strengths in the marketplace.

A. Write a short paragraph describing the growth rate of each competitor based on the data included in the comparative growth data sheet.

B. How much of the market does each competitor now own? Do you see a trend of gaining or losing market share? Present your findings using the comparative growth data sheet and Power BI.

i. Complete your pie charts and analysis for the market share percentage of cars and trucks now and in 2030.

ii. Complete your pie charts and analysis for the market share percentage of connected cars and trucks now and in 2030.

C. Determine each competitor’s financial strength by looking at their 

comparative operating data.

1. Explain how your 
company’s market share compares to your competitors’.

A. Is your company gaining or losing market share from 2020 to 2030? Expand on the analysis done in Task 1 above and explain the major factors behind the change in market share.

B. What is your company’s growth potential in the industry?

C. How do your company’s financials look compared to your competitors’?

2. Identify 
future potential total available market (TAM) and growth for each chosen product/service and technology.

A. What is the global TAM for annual cars and light trucks in 2020, in billions?

B. What is the global TAM for IoT-connected cars and light trucks in billions?

C. What is the projected compound annual growth rate (CAGR) for cars and light trucks?

D. What is the projected CAGR for IoT-connected cars and light trucks?

3. Identify ways to adjust if 
business conditions change.

A. What strategies can you implement if your customers are slow to purchase the innovation?

B. What actions can you take if one competitor is overtaking all the others, including your company?

4. Describe the steps your company needs to take from 
concept outline 
to launch. Consider your learnings from the previous two modules to ensure the steps are easy to understand for your team.

A. What is the size and scope of development that will be necessary to successfully launch the IoT innovation?

B. Will you require additional capital and personnel to support the development and launch?

C. How would you approach determining the timeline from the beginning of development until initial product launch?

iv. Consider key milestones, relevant metrics, project phases, and any tools or methods you would use for measuring progress.

What to Submit

Submit a 4- to 7-page Word document, devoting one page to each critical element described above, along with an introduction and a short executive summary. Include a screenshot of the charts created for competitors’ relative strengths using Power BI on page 1. Place the graphic at the top of the page with bullets underneath. Sources should be cited according to APA style

Share This Post

Email
WhatsApp
Facebook
Twitter
LinkedIn
Pinterest
Reddit

Order a Similar Paper and get 15% Discount on your First Order

Related Questions

Applied Sciences Assignment

Commonly Abused Nonprescription Drugs Commonly Abused Nonprescription Drugs   Instructions Please provide information on various signs and symptoms of intoxication, including medical signs and symptoms and the client’s possible physical appearance. · Please input various names on the commercial and street names, not just 1-2 names. · Include all acute

HRMTRANSLP

To gain some insights into how strategic human resource management can help an organization avoid some common business pitfalls, watch the following video: How can Strategic Human Resource Management (SHRM) help in modern organisational growth? (Pearson India, 2014) Then respond to the following: Think about an organization where you have

HRMTRANSCASE

( Signature Assignment: Critical Thinking, Emphasized Level) Be sure that your first priority is reading  Reinventing Talent Management (2017), by Edward Lawler. Do your best to finish it before you prepare your Case and SLP assignments for Module 1. Case Assignment Jot down your ideas and reactions to what you read.

weight

Consider the following scenario: As a DNP-prepared nurse working in a rural clinic, you have a large population of patients with type 2 diabetes whose weight exceeds a healthy body mass index (BMI) and are overweight or obese.  You design an 8-10 week DNP practice change project to impact weight. Based on an exhaustive search and appraisal

ES

INSTRUCTIONS BELOW- 1. Review the directions for completing each column of the  Johns Hopkins Individual Evidence Summary Tool  Download Johns Hopkins Individual Evidence Summary Tool Open this document with ReadSpeaker docReader(located in the Week 2 lesson). 2. Use the two quantitative research studies previous weeks that are already on your

11/22

Purpose of Assignment According to the American Association of Colleges of Nursing (2021), nurses should “use information and communication technologies in accordance with ethical, legal, professional and regulatory standards, and workplace policies in the delivery of care” (p. 48). American Association of College of Nursing. (2021 ). The essentials: Core

MO4

READ BELOW- The Knowledge-to-Action (KTA) Framework is a widely used translation science model that provides a structured, iterative process for moving evidence into clinical practice. The framework includes two major components: the knowledge creation funnel, which synthesizes and distills evidence, and the action cycle, which guides the implementation, evaluation, and

method

Reflect on your practice problem as you consider possible solutions and address the following: 1. Select one of the four translation science theories or models introduced in this week’s lesson. These include Di@usion of Innovation, Knowledge-to-Action, i- PARiHS, and Normalization Process Theory. 2. Determine one sustainability strategy found in your

31

  1. In addition to reading your assigned textbook chapters this week, also conduct additional research the topic of the digital divide to learn more.  Describe one problem caused by the digital divide and propose one solution to this issue.  Discuss at least one article you found online that addresses

41

  Describe a few ways that JavaScript can be used maliciously.  What is a cookie and how can developers use/code them?  What are the security implications of cookies?  Describe terms, methods and other components you learned in this week’s lesson.

Disco

Discussion 11 Behaviorism provides a valuable framework for understanding human behavior across various domains, including education, health, and social policy. Drawing on the lessons and readings from Module 8 – 11, select a current event or societal issue (e.g., public health campaigns, educational reforms, or workplace dynamics) and explore how

LPS3doc

For this part of the SLP project, you will identify the steps that you will follow after you have collected data to identify the needs in your organization.    What is the process that you will use to disseminate the data, gather stakeholder input, and formulate a plan?   What

DOCcas3

Assignment Overview  This module will introduce you to three change management models that are commonly used to understand organizational behavior: · Kurt Lewin Change Management Model (Burnes, 2004) · Kotter 8-Step Change Model (Appelnaum, Habashy, Malo, and Shafiq, 2012) · McKinsey’s 7-S Framework (Singh, 2013) Assignment Expectations  Using the module

Group Project: Visual Communication Presentation

What is an Infographic? An infographic showcases numerical data, statistics, and other content typically in a single page image. It condenses this information in a quick and easy-to-understand manner using graphics and visuals along with concise text and numbers.  Many public relations and marketing professionals use infographics as a way

AG

READ BELOW- 1. P (Population): Older adults with type 2 diabetes I (Intervention): Couple-based behavioral intervention C (Comparison): Standard diabetes education or usual care O (Outcome): Improved medication adherence and glycemic control (HbA1c levels) T (Time): Over a 6-month intervention period PICOT Question: In older adults with type 2 diabetes

Health

Answer the questions below in regard to the country Sweden. Please write this a paper/essay form and provide references. image1.png

reflection, disc,

Module 11 Discussion Behaviorism provides a valuable framework for understanding human behavior across various domains, including education, health, and social policy. Drawing on the lessons and readings provided from Module 11, select a current event or societal issue (e.g., public health campaigns, educational reforms, or workplace dynamics) and explore how