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BUSN100

see attached

Instructions

Assignment Instruction: Portfolio Assignment: Visit the Course Tools / Portfolio tab of the classroom and view the following video about the use of Portfolio: 

Portfolio Video

.

The Entrepreneur’s Playbook [Managing the Business Lifecycle]

In this assignment, you will take on the role of a Founder/CEO of a new company. 
Your task is to create an 8-10 slide “Entrepreneur’s Playbook” (in PowerPoint with speaker notes) that navigates your company through the five stages of the business lifecycle.

The Goal: Instead of just defining the stages, you will be making key decisions for your company. For each stage, you will:

1.    Identify the #1 challenge your company faces (on the slide).
2.    Propose a key decision to solve it (in the speaker notes).
3.    Justify that decision using one credible research source (in the speaker notes).

How to Start: Download the 
BUSN100 Entrepreneur’s Playbook Template file attached to these instructions. 

All detailed, step-by-step instructions are provided directly in the speaker notes of the template
. This file is your guide and your submission.

Choose a 
simple product or service. Here are some examples, get creative, it is your business:

•    A specialty food truck
•    A local dog-walking/pet-sitting service
•    A niche e-commerce store (e.g., selling custom-designed-t-shirts or niche subscription box)
•    A mobile app for college students (e.g., a textbook exchange app or study spot finder app)

Your business 
must be original for this assignment. All your decisions in the playbook must be specific to this company.

•    Format: A PowerPoint (PPT) file.
•    Content: A minimum of 8 content-rich slides (Title/Reference slides do not count toward this minimum).
•    Speaker Notes: This is critical. Your slides should be clear and concise. The detailed explanation, justification, and analysis must be written in the Speaker Notes section for each slide. (You may optionally record audio/video narration for your slides instead of writing speaker notes, but you must do one or the other.) Use Speaker Notes for explanations and details (How to create a 
PowerPoint video 1 and 
how to add speaker notes 2).

· Please support your presentation with three (3) credible references. Please note: Wikipedia and similar websites are not credible academic references. The best place to look is the Online Trefrey Library.

A Note on Application: You will be graded on your ability to apply the concepts, not just define them. A successful assignment will have clear, logical, and well-justified decisions that are directly tied to the unique company you created. Generic descriptions of the stages will not receive full credit.

· Using Portfolio, submit your PPT artifact to your Portfolio account.

· Additionally, be sure to upload this assignment to your Classroom Assignment as well.

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