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MKT 100: Principles of Marketing
Week 10 Assignment: Strategic Planning
{Enter Student Name Here}
{Enter Business Selection Name Here}

Marketing Strategy

{Enter Month Date Year Here}

{Enter Professor Name Here}

100 Points

SWOT Analysis {Write one sentence for each SWOT factor totaling 8 sentences for this slide}

1.

2.

1.

2.

1.

2.

1.

2.

2

Strategic Planning Strategy One

{Enter HERE your newly created strategy using a Strength or Opportunity identified in your SWOT to grow your business}.

{Enter HERE your discussion of this strategy in at least two substantive sentences/bullets assessing how this strategy can help the business grow and adapt to the changing market environment.}

{Enter HERE your discussion of this strategy in at least two substantive sentences/bullets assessing how this strategy can help the business grow and adapt to the changing market environment.}

Strategic Planning Strategy Two

{Enter HERE your newly created strategy on how the business can decrease or protect itself from an identified Weakness or Threat in your SWOT Analysis}.

{Enter here your discussion of this strategy in at least two substantive sentences/bullets assessing how this strategy can help the business grow and adapt to the changing market environment.}

{Enter here your discussion of this strategy in at least two substantive sentences/bullets assessing how this strategy can help the business grow and adapt to the changing market environment.}

References

You are not required to use sources.

However, if you used source material/data/numbers/ideas (any item you did not create) you MUST cite them in text and reference them on this sheet.

If you did not use sources, you may delete this slide.

NOTE : You will also be graded on grammar, capitalization, sentence structure and wording throughout the presentation.

NOTE: You may change the presentation background, slide colors, add slides, add pictures, add animations, etc. to make the presentation your own, but make sure you include all assignment requirements.

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