Our Services

Get 15% Discount on your First Order

[rank_math_breadcrumb]

marketing midterm

file below

MIDTERM ASSESSMENT

Task 1.3: Exam on Research Design


Description: Present a qualitative research design for a startup in
one or more of the following formats (choose at least one):
Poster, Short Explainer Video, Interactive Diagram.

QUESTIONS/INSTRUCTIONS

Assuming that you are working for a start-up which is evaluating a new product concept.

· Provide
at least three examples of how a start-up operating on a limited budget might structure its research efforts to maximize impact while minimizing cost.

· Include
specific tactics, such as using digital tools for data collection, leveraging existing secondary data, or partnering with industry forums for feedback.

·
Design a Qualitative Research Study

Develop a
qualitative research design that includes:

1.
Objective and research questions

2.
Target respondents (who you will involve in the research)

3.
Proposed method (e.g., focus groups, in-depth interviews, online communities)

4.
Data collection instruments (discussion guides, interview questions)

5.
Analysis approach (coding and identifying themes)

6.
Expected outcomes and how they will inform decision-making.

Deliverables

You are required to present your findings in
one or more of the following formats (choose at least one):

·
Poster (Infographic) – Using tools such as
Piktochart,
Canva,
Adobe Express (formerly Spark)

·
Short Explainer Video – Using tools such as
Powtoon,
Prezi,
Thinglink

·
Interactive Diagram – Using tools such as
Miro,
Lucidchart

Ensure that you
provide a link or
upload your final product where it can be accessed by the evaluator.

EXAM QUESTIONS

Submission Guidelines

1.
Written Summary (2–3 pages, single-spaced) o Provide a concise
written summary or
script that outlines your main arguments and findings.

· Include references to
relevant marketing research theory and practical business examples.

2.
Visual Deliverable o Depending on your chosen format (poster, video, interactive diagram, etc.), provide a
link or
PDF/JPEG (for poster/infographic) by the submission date.

3.
References o Include
proper citations for any external sources used (Harvard format).

Final Submission

· Written summary (2–3 pages) o URL to the visual deliverable (poster/video/infographic) o References/Works cited.

FORMAT

Your submission must meet the following formatting requirements:

·
Number of files for submission:
1

·
Required file format for main submission: PDF Other details:

·
Font: Arial

·
Font size: 12

·
Spacing: 1.5

·
Number of words: 1000

All refencing and citations require
Harvard referencing style. Students must avoid plagiarism and use the Harvard Referencing Guide and Turnitin to ensure that their sources are correctly cited. Plagiarism includes the use of artificial intelligence tools, such as ChatGPT and Grammarly, when output is copied and pasted from these sites. Please refer to the
Academic Policies and Procedures Manual and the
Student Good Practice Manual in AI Literacy available on the Student Services page for further details.

image1.png

Share This Post

Email
WhatsApp
Facebook
Twitter
LinkedIn
Pinterest
Reddit

Order a Similar Paper and get 15% Discount on your First Order

Related Questions

EXP 4

I have attached the completed versions of A2 and A3. Please use both to complete A4. The assignment needs to be cohesive to my original a2 and a3. This assignment is graded HARSHLY. I need quality work only 

Deliverable 2 – Lease Versus Purchase

  Scenario Health resources are finite. Therefore, it is incumbent on all health organizations to exercise responsible fiscal decision making when allocating their financial resources. As the senior cost analyst for a local, nonprofit hospital, you are charged with determining the most appropriate use of financial resources and making recommendations.

Deliverable 2 – Assessing Data Sets for Population Health Management

  Scenario W. Edwards Deming, who many consider the father of quality management, espoused the importance of using data for decision making. As a healthcare leader responsible for managing your healthcare organization’s population health management program, you will find that relevant, accurate, and current population health data is an essential

BUSINESS( NO PLAGARISM A+ WORK, ON TIME)

discussion tutor 2 reerences With Artificial Intelligence, Philosophy of Mind Has Become an Experimental Science | by Casper Wilstrup | Machine Consciousness | Medium The Future of the World (2030 to 10,000 A.D.+): 130 Future Technologies – YouTube Quantum Computing and Its Impact on AI Discussion (No more than 300

BUSINESS( NO PLAGARISM A+ WORK, ON TIME)

Tutor discussion Week 8 ( No more than 300 words) The context of this Discussion is the apparent clash of profit versus ethics relating to critical types of intellectual property (IP). The dilemma is to what extent should businesses prioritize profit and the promotion of innovation through IP protection over

Business Management

Becoming a leader, values-based 3109.1.1 : Develops Self-Awareness and Personal Values The learner identifies their personal values, including honesty, integrity, respect, emotional intelligence, and ethical responsibility, to develop self-awareness through self-assessment. 3109.1.2 : Describes How Interpersonal Skills Are Applied in Leadership The learner describes how interpersonal skills are applied to

Business Management

Develops an Employee Selection Strategy  3114.4.3 : Develops an Employee Selection Strategy The learner develops a strategy for selecting and onboarding employees. Introduction Human resources (HR) professionals enable current and future organizational competitiveness by maintaining an adequate supply of people with the knowledge, skills, abilities, and other characteristics needed to

Business Management

Evaluates Workforce Planning Responsibilities  3114.4.2 : Develops a Recruitment Plan The learner develops a plan for recruiting qualified employees to meet organization needs and goals. Introduction Human resources (HR) professionals enable current and future organizational competitiveness by maintaining an adequate supply of people with the knowledge, skills, abilities, and other

Business Management

Talent Acquisition  3114.4.1 : Evaluates Workforce Planning Responsibilities The learner evaluates capacity forecasts, job requirements, and job descriptions. Introduction Human resources (HR) professionals enable current and future organizational competitiveness by maintaining an adequate supply of people with the knowledge, skills, abilities, and other characteristics needed to produce these resources. As

Innovative and Strategic Thinking

Risk Analysis Risk Analysis Techniques of Strategic Management The graduate utilizes evidence-based techniques to make strategic decisions. Business Strategy and Analysis The graduate applies appropriate business practices to formulate recommendations that impact organizational effectiveness. Introduction Today’s business environment requires competency in managing risk and selecting business strategies based on a

Climate Change Efforts

Please respond to the following: Consider what you learned about how COVID-19 shutdowns affected air quality. What can these events teach us about efforts to control global climate change? What do you think are fair and realistic expectations of the world’s more-developed and less-developed countries in this effort? Be sure

Assignment 3

Assignment 3 Problem Solving: Seeking Solutions for Leadership Issues Write a 6-page paper. No more than 7. Due 2/24/2026 Use open access articles Drawing from the course readings, assignments, discussions, and additional research, students are expected to integrate course content into a comprehensive examination of the leadership challenges they face. Students

LZ A2

Assignment 2 Assignment Instructions For this assignment and any others that require research you must answer in your own words and cite your references correctly . A cut-and-paste answer will earn a zero for the entire assignment and may earn a course grade of F for plagiarism. Part 1: In

business

INDS 491 Discussion Assignment Instructions The discussions in this course are meant to be collaborative learning experiences that foster a spirit of community and collegiality, but you must also view these as academic assignments with formal requirements. For these discussions, you are required to submit a thread in response to

business

INDS 491 Topic and Research Question Assignment Instructions Overview This assignment is a two-part assignment that gives you the chance to get instructor feedback on your first draft so you can improve it for the second draft and then get more feedback so you can improve it as you begin

Prof Double R

  Directions Initiative Materials Your initiative needs professional materials to support it. Create one or more relevant products that address all of the required elements: Explain how your topic—either the juvenile justice system or allied professionals—relates to the law enforcement branch of the criminal justice system. Include information from one