Description
Hello the task is to write a discussion and replay to two peers for module 3 from MKT560 course:
Governance and Rules of Engagement
Choose a company with whose SMM campaign you are familiar and assess where your chosen company falls on Felix, Rauschnabel, and Hinsch’s wheel (Figure 4.1).
Discuss the critical differences between the four dimensions of social media marketing.
Appraise and discuss if your chosen company will benefit more from permission marketing or interruption marketing.
Discuss the concepts, principles, and theories from your textbook. Cite your textbooks and cite any other sources, if appropriate.