Description
وزارة التعليم
الجامعة السعودية اإللكترونية
Kingdom of Saudi Arabia
Ministry of Education
Saudi Electronic University
College of Administrative and Financial Sciences
Assignment 2
Communications Management (MGT 421)
Due Date: 22/3/2025 @ 23:59
Course Name: Communication Management
Student’s Name:
Course Code: MGT421
Student’s ID Number:
Semester: 2nd Semester
CRN:
Academic Year: 2024-25-2nd
For Instructor’s Use only
Instructor’s Name: Dr.Seema Qureshi
Students’ Grade: /10
Level of Marks: High/Middle/Low
General Instructions – PLEASE READ THEM CAREFULLY
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Restricted – مقيد
The Assignment must be submitted on Blackboard (WORD format only) via allocated
folder.
Assignments submitted through email will not be accepted.
Students are advised to make their work clear and well presented, marks may be reduced
for poor presentation. This includes filling your information on the cover page.
Students must mention question number clearly in their answer.
Late submission will NOT be accepted.
Avoid plagiarism, the work should be in your own words, copying from students or other
resources without proper referencing will result in ZERO marks. No exceptions.
Use APA reference style.
All answered must be typed using Times New Roman (size 12, double-spaced) font. No
pictures containing text will be accepted and will be considered plagiarism).
Submissions without this cover page will NOT be accepted.
Learning Outcomes:
2.1: Perform all communication abilities, including thinking, writing, speaking, listening,
andassessing the technology.
3.1: Analyze effective business letters, memorandums, and case studies.
Assignment Structure:
Assignment-2
Total
Type
Part A
Part B
Marks
7
3
10
Part-A
1. Select an organization that has successfully implemented blogs, forums, or social
tools for internal communication. How did these tools address specific
communication challenges within the organization? (5 Marks)
2. What tangible outcomes (e.g., improved collaboration, faster decision-making)
resulted from using these tools in the organization? (2 Marks)
Part-B
1. Write a thank-you letter to a client for their business and loyalty. The letter should
be warm, professional, and express appreciation for their continued partnership.
(3 Marks)
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