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Book Title: eTextbook: Organizational Communication: Approaches and
Processes
The Multicultural Organization

The Multicultural Organization
Moving beyond the stereotyping and discrimination found in many of today’s

organizations is a difficult task. To illustrate this, Morrison and Von Glinow

(1990) have described three phases of workplace development in the area of

cultural and gender diversity by describing three stages of .

In the first stage—first-generation affirmative action—the organization is

concerned with meeting legally mandated requirements for gender and ethnic

diversity. These programs, typically associated with the Equal Employment

Opportunity Commission (EEOC), are designed to remedy historical

discrimination and provide for increased representation of women and ethnic

minorities in the workplace. Unfortunately, “simply responding to legislative

mandates does not seem to automatically result in greater minority inclusion”

(Gilbert & Ivancevich, 2000, p. 93). Indeed, the focus on numbers and quotas in

these firms can lead to intergroup conflict, distrust, and hostility. In the second

stage of development, organizations reach second-generation affirmative action.

At this stage, the firm has met affirmative action goals in terms of numbers,

and the emphasis shifts to supporting female and minority employees. Finally,

a multicultural organization moves beyond the concept of support for minority

members to the institution of policies that deliberately capitalize on cultural

and gender diversity. As Gilbert and Ivancevich (2000) contend, “[R]ather than

simply making a commitment to valuing diversity, creating an atmosphere of

inclusion requires change on many fronts, including fairness, empowerment,

and openness”.

More than twenty years ago, Cox (1991) provided a detailed description of a

multicultural organization that is still helpful today. He identified six critical

dimensions: acculturation, structural integration, informal integration, cultural

affirmative action

224

bias, organizational identification, and intergroup conflict. These dimensions

are defined in Table 12.1.

Dimension Definition

1. Acculturation Modes by which two groups adapt to each

other and resolve cultural differences

2. Structural

integration

Cultural profiles of organization

members, including hiring, job placement,

and job status profiles

3. Informal integration Inclusion of minority-culture members in

informal networks and activities outside

of normal working hours

4. Cultural bias Prejudice and discrimination

5. Organizational

identification

Feelings of belonging, loyalty, and

commitment to the organization

6. Intergroup conflict Friction, tension, and power struggles

between cultural groups

From Cox, T. H. (1991). The multicultural organization. Academy of Management
Executive, 5(2), 34–47. Reproduced with permission of the Academy of Management
(New York).

Table 12.1 Dimensions for Describing a Multicultural
Organization

According to Cox (1991), a multicultural organization is marked by the full

structural integration of women and people of color. Women and minorities—

and other co-cultural groups—are proportionally represented at all levels of an

organization and in all workgroups. A multicultural organization is also

marked by full informal integration. That is, co-cultural group members are not

excluded from social activities or from mentoring and other developmental

processes. A multicultural organization is also marked by an absence of

discrimination, low levels of intergroup conflict, and high levels of

organizational identification for all organizational members, regardless of

gender, ethnicity, culture, age, sexual orientation, or disability status.

It should be noted, however, that developing this kind of diversity does not

necessarily mean that members of the diverse organization will always agree

with each other. Hafen (2003), for example, talks about how the dominant

metaphor of pluralistic diversity involves having a wide range of voices singing

together in a single organizational chorus. However, Hafen believes that this

chorus might not always be harmonious, and she argues for “letting all voices

on and (arguably) off key, into the choir, without flinching at discordant notes,

without wishing that they would just be silent” (Hafen, 2003). In other words, a

diverse organization provides both opportunities and challenges, some of

which will be considered in the following sections.

225

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