1. After viewing the video about the Cocoanut Grove survivors, explain how people are impacted by a crisis. How does this crisis affect them in terms of the short-term impact and long-term impact?
MKT 5301 Unit II DB
2 Advanced Marketing MKT 5301 Unit II DB Companies need to understand their ability to compete and the environment in which they must compete. Of the strategy planning tools they have available, the PEST (political, economic, sociocultural, and technology) analysis has been shown to be very effective. Do you believe