Using the company Amazon.com, conduct a comprehensive analysis through the lens of strategic management. The paper should be 8–10 pages in length (not including title page and references) and incorporate at least 10 high-quality academic or professional sources (e.g., peer-reviewed journals, credible business publications, textbooks). Using concepts and frameworks from this business strategy course, students should evaluate the company’s external environment, internal resources and capabilities, current business-level and corporate-level strategies, and overall organizational performance. Students are expected to provide recommendations for the company’s future strategic direction, supported by evidence and course theories.
For the second assignment, you will continue to use the “Repairing Customer Satisfaction’ Download “Repairing Customer Satisfaction’case study to develop the second of two progress reports. You will a
For the second assignment, you will continue to use the “Repairing Customer Satisfaction’ Download “Repairing Customer Satisfaction’case study to develop the second of two progress reports. You will access the case study via the link provided and follow the instructions below. Review “Types of Data Analysis” Download “Types of Data Analysis”, for additional information