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Using the instructions from your textbook about items that should be on a good eCommerce site, use a free web creation tool such as weebly.com, to create your own eCommerce site. Come up with products

Using the instructions from your textbook about items that should be on a good eCommerce site, use a free web creation tool such as weebly.com, to create your own eCommerce site. Come up with products or services to offer on your site. Include information about those products including prices. Your eCommerce site should have at least 5 tabs…such as Home, About Us, Products, Contact Us…and others. Be creative. Your site should look good and be informative for the viewer. Be sure to include a lot of text so the viewer will know about your company.

TABLE 3.11 THE EIGHT MOST IMPORTANT FACTORS IN SUCCESSFUL

E-COMMERCE SITE DESIGN

FACTOR DESCRIPTION

Functionality Pages that work, load quickly, and point the customer toward your

product offerings

Informational Links that customers can easily find to discover more about you and

your products

Ease of use Simple foolproof navigation

Redundant navigation Alternative navigation to the same content

Ease of purchase One or two clicks to purchase

Multi-browser functionality Site works with the most popular browsers

Simple graphics Avoids distracting, obnoxious graphics and sounds that the user

cannot control

Legible text Avoids backgrounds that distort text or make it illegible

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