What are the factors that influence our perception? What is the link between perception and decision making? How do individual differences and organizational constraints influence decision making?
Personal Brand
Platform for your Personal Brand r this portion; bullets can be used to help structure) Think • Core purpose • Core values • Ethical frame • Value proposition Feel • Brand personality • Enthusiasm (loyalty & engagement) Say Brand identity elements (name, logo, tagline, jingle, color, cartoon character, etc.)