please discuss the methods used to evaluate a website’s effectiveness. What metrics should be used? Also, discuss the difference between the customer’s perspective and the enterprise’s perspectives on what the website should accomplish.
Unit VII P
see attachment Unit VII PP Throughout this course, you have learned about the elements of a marketing plan. This assignment will provide you with the opportunity to research the marketing methodology of an existing publicly traded company. Using a publicly traded, global company of your choice will provide you with