Our Services

Get 15% Discount on your First Order

[rank_math_breadcrumb]

Zen Project

NEW JERSEY CITY UNIVERSITY

School of Business, Marketing Department

MKTG 231 Principles of Marketing – Semester Project (ZEN PowerPoint Presentation)

Assignment description as published in the course syllabus:

B. Semester Project. (100 points). Semester Project due: December 16, 2024 11:59 pm. 

Students enrolled in MKTG 231 Principles of Marketing this fall 2024 session semester will be required to work individually to conduct research to create a ten, (10) slide PowerPoint Presentation explaining/illustrating any one major marketing concept or theory. Students must link the concept or theory to a specific print or TV or online commercial. 

For example, General Mills, the manufacturer of America’s favorite cold cereal Cheerios, offers consumers to create custom-printed cereal boxes. Consumers can customize cereal boxes with any name for $20 and boxes feature names of loved ones, encouraging heart-health awareness.

In this example, one might investigate the concept of personalization. Personalization is a key idea repeated throughout the course. What is it and why is it an effective promotional tool? Personalization in this example would be the theme of your ZEN PPT. 

This is just one example. As we move through the course, note a concept or theory you find interesting and use as the theme of your project.

· Students must view and study Garr Reynold’s Presentation Zen tutorial. Your PPT must adhere to the principles of ZEN. Your PPT must be narrated. Visit: 
https://www.youtube.com/watch?v=MX-HQC7wJf4 

Narration can be achieved by one of the following.

how to narrate PowerPoint on mac – Google Search

how to narrate ppts – Google Search

 

· Your presentation must include ten, (10) slides are required with the cover page and reference page required. Slide #1 is the standard course cover page and slide #10 is the APA formatted reference page.

 

· Include at least five references, with one being a peer-reviewed Marketing journal reference used to anchor the presentation explaining the selected. In-text citations are not appropriate for this assignment, but your reference page must be APA 7th format. The academic journal reference must address/examine/explain the main concept of Personalization to frame the presentation. Other references must be commercial or business press. See Course Tools > Reference List. No blogs, textbooks, WIKI, ASK, company home pages/websites, tutorials or dictionary type references. 

 

· Be sure to include a copy of the print ad or a link to the TV commercial.

Slide #1.

Title of Assignment

Student Name

NEW JERSEY CITY UNIVERSITY, School of Business, Marketing Department

MKTG 231 Principles of Marketing, section #

Instructor/Professor

Due Date

CERTIFICATION OF AUTHORSHIP:

I certify that I am the author of this work and that any assistance I have received in its preparation is fully acknowledged and disclosed. I have also cited any sources from which I used data, ideas or words, directly quoted or paraphrased. This work was prepared by me, specifically or this course.

Slides #2 – 9. Content (concept, research, brand and link to advertisement)

Slide #10. APA 7th reference page.

Page 2 of 2

Share This Post

Email
WhatsApp
Facebook
Twitter
LinkedIn
Pinterest
Reddit

Order a Similar Paper and get 15% Discount on your First Order

Related Questions

D6

Introduction You will analyze the Modeling the  Causes and Mitigation Measures for Cost Overruns in Building Construction: The Case of Higher Education Projects case study by Alhammadi, Y., Al-Mohammad, M., & Rahman, R. A. (2024) and cover the pertinent facts of the case in the context of the respective project management

MBA510 Week TWO Discussion Post 1. Please answer the discussion post in 250 min

Instructions · Choose a company that had a disruptive business model (e.g., Netflix, Uber, Amazon…), either existing today or in the past. · Describe its model and how it disrupted its industry. Length: 250-400 words  Contributions must display original thinking and good knowledge of the subject matter, including links and references

MBA510 Week TWO Discussion Post 2. Please answer the discussion post in 250 min

Instructions · How might a company’s technology systems change by utilizing AI? Length: 250-400 words  Contributions must display original thinking and good knowledge of the subject matter, including links and references to sources to support your arguments. Additionally, make sure you cite sources you reference in-text and under a “References” section

6-2 Activity: Expert Evaluator Activity IDS 104

SEE ATTACHMENT Module Six Expert Evaluator Activity Guidelines and Rubric.html IDS 104 Module Six Expert Evaluator Activity Guidelines and Rubric Overview In today’s fast-paced digital world, we are constantly bombarded with information from a variety of sources such as news sites, blogs, social media platforms, podcasts, and more. Not all

Module 6 Expert Evaluator Activity IDS 104

SEE ATTACHMENT Module Six Expert Evaluator Activity Guidelines and Rubric.html IDS 104 Module Six Expert Evaluator Activity Guidelines and Rubric Overview In today’s fast-paced digital world, we are constantly bombarded with information from a variety of sources such as news sites, blogs, social media platforms, podcasts, and more. Not all

Module Short Answer: Creative Work Analysis

See attachments Module Six Short Answer Assignment Guidelines and Rubric.html HUM 102 Module Six Short Answer Assignment Guidelines and Rubric Overview Understanding diverse perspectives is beneficial in further understanding the humanities. Diverse perspectives are viewpoints that are influenced by a person’s or group’s background and identity as well as sociocultural

Evaluating a Public Healthcare Leader’s Style

Pick a public leader that responded to the Covid-19 crisis and discuss what leadership style or characteristics they demonstrated. Was their behavior consistent with your expectations for a leader in that position? Why or why not? Be sure to respond to at least TWO of your classmates’ posts.

HRM 6303 V DB 2

2 Training and Development HRM 6303 Unit V DB Reply 2 A Response post to be a minimum of 250 words in length and at least one supporting reference. Top of Form A culture creates context for behavior by providing reinforcements and punishments for each discrete behavior. Recognizing this helps

HRM 6303 V DB 1

2 Training and Development HRM 6303 Unit V DB Reply 1 A Response post to be a minimum of 250 words in length and at least one supporting reference. Top of Form In learning, the best way for me is to study the material voraciously. The more difficult the better

ACC 5301 VIII

2 Management Applications of Accounting ACC 5301 Unit VIII Journal This journal measures your mastery of ULOs 2.8, 2.9, and 4.2. ABC Corporation has 3 plants across the United States in 3 different regions consisting of East, Central, and West. Last year, each plant purchased new equipment for their plants,

Business, Govt & Society

Please prepare slide for representatives, include the superintendent for the school district, their headshot, and qualifications on Santa Clara county San Francisco

Benchmark – Budgeting and Planning

  Part 1: Addressing the Key Questions From the Case Read Case 9-26 “Performance Report With More Than One Cost Driver,” located in Chapter 9 of the textbook. Use Exhibit 9-11 as a model. Consider the characteristics of a flexible budget and how it might minimize the deficiencies of the

3-2 Milestone One: Draft of Introduction

  In this assignment, you will enhance your skills and knowledge of techniques in various communications to lead change, develop and maintain relationships, and address sources of conflict through effective communications tied to organizational goals and core visions. Through the development of a strategic communication plan, you will gain comprehensive,

3-1 Discussion: Interpersonal Communications in the Workplace

 As you study the Module Three resources, make connections between the concepts presented and your own experiences. Share a workplace experience you have had that relates to the concepts presented in the textbook reading. Explain what barriers there were to communication at play—different perceptions of a situation, filtering, language, jargon

Personal and Professional Codes of Ethics

In this week’s study, you reviewed the APHA Code of EthicsLinks to an external site.. Consider it and how you approach ethical questions as you discuss the following: What are the key aspects of your ethical code (e.g., faith, integrity, principles)? Where does your ethical code originate from (e.g., parents,

week 8

 your organization and leaders through the Kouzes and Posner   Goal: Create a reflective 10-slide PowerPoint presentation that briefly summarizes what you have learned throughout this course. Instructions: Throughout the course, you have encountered definitions and theories related to leadership. You have also examined your organization and leaders through the Kouzes